Business Executive - Ref No.2229423
A fantastic opportunity has presented itself for a Business Executive. This role is primarily responsible for the implementation and buying of media activity on behalf of clients. This is likely to include a wide range of media channels, with the largest percentage of time focused on TV. Often the role involves working closely with a Business Coordinator, working together to ensure campaigns go to market as they have been planned.
Role Responsibilities:
- Strong understanding of the Australian media marketplace
- Broad understanding of the industries in client portfolio
- To negotiate and buy a range of media including but not limited to Digital, Print, Outdoor, Radio, Cinema and TV
- To work with BCC as the primary tool to load, manipulate, check and report on media bookings
- Use of a range of tools including (Asteroid, CCS, eTAM/eRAM TV Map, Mediawise, Scheduler and MOVE) to evaluate media and target audiences
- Use of AQX to run competitive data and glean insight into client’s marketplace
- Evaluation of media opportunities and in turn providing a recommendation to the client
- Prepare various reports including; post analysis, final buys and competitive
- Assist in the preparation of planning documents
- Working with media and agencies on ensuring the timely delivery of material
- To ensure correct client billing by managing budget reconciliations and addressing any account queries
- To up-skill Business Coordinator to ensure his/her development